Design / Animation: Curtis Ida
Art Direction: Celine Faledam, Curtis Ida

Upon pitching and winning the business of Walmart, we had a lot of product to log, categorize, concept, shoot, and animate. Here are a few of the Art Directions we presented in our pitch, followed by some content pieces live on their social channels.

Art Direction Concepts

Art Direction 1 - Alphabet

Product forward, supplemented with illustrations & descriptive copy.
Art Direction 2 - Hole in the Wall

Color-block paneling with customer engaging with products
Art Direction 3 - Wallpaper

Flat patterned backgrounds with the product in the forefront.
Select Product Posts
Instagram Product Carousels
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